TARGET AUDIENCE

Target Audience:

When making a Radio Show for Mr.Winn and other people I have to think about the target audience:

1. Gender-male/female
2. Age-age group e.g. elderly, teenagers etc
3. Interests-sci-fi, westerns, thriller, action etc
4. Class-ABC1,C2DE, lower, higher etc

The radio show has to be made for people of the age 16 or older because some of the jokes will not be understood by younger people. It would be aimed at young adults who like to listen to silly jokes. The radio station would have a theme like pirates or Vikings because it would make the radio station different and original and could add to the level of humor, it would also be for dance music. So it would be aimed to young adults who like comedy and like dance music (and find things like pirates funny).

Research Radio 1-In New DJs We Trust: Nerm and D-code

It starts with a small jingle with a dance theme with sounding like a little tune being played on steel drums along with a dance beat. It then introduces the names of the presenters and the name of the radio program ‘Making your move, Nerm and D-code on Radio one, this program might contain strong language, and if you think you might be offended switch off now’. It uses echoes on the voices and uses sound FX and dance beats to make one simple but catchy dance themed jingle.

Research Radio 1-Chris Moyles Show

It starts with a big long jingle with a fairytale Disney sounding tune with bell noises and twinkling fairy dust type noises, with a flute playing the main tune (a slightly different version of the Chris Moyles normal jingle) then a guitar comes in and a man singing about how its Friday and it has back up singers saying good morning from the Chris Moyles Show, so it introduces you to the name of the show and near the end of the song it finishes with it saying international radio 1 and then a symbol getting hit to finish on. It then has the tune in the back round quietly when the presenters speak. Its very catchy and even leaves one of the presenters singing along.

Research Radio 1-Chart Show

It starts up with a small jingle which introduces the name of the radio show and it introduces the UK’s official number one. Dialogue used- ‘Radio Ones Chart Show, the UK’s official number one, the UK’s official number one, 3, 2, number 1, 1’ when it says 1 at the end it fades out with an echo into the song to make one smooth transition, this is good because there are no boring silent pauses. It uses some sound FX to build the tension till they have introduced the song. The sound FX used are like radio scratching noises and DJ decks and some dance sounds. It does not have a strong catchy tune but it is simple short and does what it needs to do by introducing the song.

THE TASK

Preliminary exercise:

Create the introductory music/jingle for a show on the radio, with a presenterintroducing and greeting their guest (who must respond) and playing an archive sound clip relating to the guest (approximately 30-40 seconds duration in total).

This exercise is to demonstrate understanding of sound editing and mixing and conventions of radio.So, the four elements are:

• An introductory jingle
• A presenter, introducing the show, themselves and welcoming their guest
• The guest's response
• The archive sound clip, relating to the guest.